Mike counsels a wide variety of clients, including marketers, advertisers, trade associations, data providers, adtech, martech, e-commerce firms, retailers, and nonprofit organizations. He serves as counsel to the Digital Advertising Alliance—the cross-industry organization that establishes and enforces self-regulations for online advertising.
Mike advises clients on regulatory compliance matters and developments in the applicable laws and self-regulatory codes of conduct, such as the Controlling the Assault of Non-Solicited Pornography and Marketing Act (Can-SPAM), the Telemarketing Sales Rule (TSR), the Telephone Consumer Protection Act (TCPA), Video Privacy Protection Act (VPPA), Electronic Communications Privacy Act (ECPA), the EU-U.S. and Swiss-U.S. Privacy Shield Framework, the European Union's General Data Protection Regulation (GDPR), the Digital Advertising Alliance’s Self-Regulatory Principles, and the Network Advertising Initiative’s Code of Conduct. He also counsels clients on matters involving Internet governance, crisis management, and the development of self-regulatory programs.